As ad industry is dynamic, any technology gets old soon with disruptive changes it begins to gain grounds in the market. The same is wit...
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In-app Advertising and Mobile Advertisers
Mobile advertisers have been unable to utilize the opportunity in in-app advertisement. The mobile device platform is with both web feat...
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A change in Video Buying could bring better prospects to the Ads Industry
The industry of online video is becoming more interesting and exciting. As projected by several market reports, ad spending will increas...
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What’s Next to Pre Roll Videos for Native advertisement
Apart from articles and content promotion, native videos and pre roll videos are considered as the best way to advertise. Placements of ...
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The growth of Video Advertising industry
Video advertising has been through intensive progress with analytics. It changed from static advertisements and video ads in popular pla...
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Power of Freebies in Mobile Advertising
An advertisement is not always about selling a product. It is about knowing the customers. They are a connection between the brand and t...
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Entertainment as the primary aspect in Video Buying
Any business owner must come along with video marketing to be competitive in overall. A Forrester market study showed that including vid...
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